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CRBBG's Export Sales Exceed 200 Million Yuan
Published:2016-01-06 10:32:25    From:Corporate Culture Dept    Click:4908


 

Up to the beginning of December, CRBBG's overseas sales contract amount in last year had successfully broken through 200 million yuan, increasing approximate 60 percent compared the same period last year, which satisfactorily achieved the overseas marketing goal in the end year of the Twelfth Five-Year Plan.

CRBBG is a large state-owned enterprise specialized in manufacturing steel bridges, steel structures, railway turnouts, urban rail transit facilities and hoisting machineries as well as one of the greatest railway equipment manufacturers. Since last year, facing the situation of gradual rebound of the international market and domestic market, CRBBG firmly held the national strategy of "One Belt And One Road" and grasped the opportunity for China High Speed Railway to "Go Out", set up CRBBG's Overseas Department of Sales Center in short order, spared no effort to build a new pattern of "Big Marketing", and quickened the change from close cooperation with domestic contractors of main projects to active development of self-operated overseas business, direct facing overseas market and participation in global competition. It is because of the continued following-up of new organization, new concept, new thoughts and new measures for overseas marketing, a new way for overseas marketing is formed, that is to win the market by credit, to occupy the market by quality, to extend the market by service and to expand the market by innovation. In Africa market, CRBBG actively found out the client's demand by attending the professional exhibition and field surveying and mapping, and successfully designed and manufactured turnout products applicable to actual line operation, which were recognized and praised by the client. It successfully won the bid for railway turnout project in South Africa and Kenya, especially the heavy haul turnout exported to South Africa has reached a quantity of over 1,000 sets. In Asia market, CRBBG not only won the bid for hundreds sets of railway turnout in Thailand and Indonesia, but also further obtained the contract for 3,000 tons of steel railway bridge and crane rail in Thailand.

In recent years, CRBBG sticked to the stragtegy of Making New and Excellent and its overseas marketing has created several "China's Firsts" in succession. It has become the biggest export base for high manganese steel frog in China with an average of about 4,000 pieces exported to the U.S. and Korea annually; its total quantity of railway turnout exported to Thailand has reached a market share of more than 70 percent; and the bid won for 500 sets of turnout exported to indonesia is the contract with the maximum quantity and amount for turnout export in China up to now.

"Now CRBBG's expoort products have realized diversified development, and the export market spreads over 26 countries and regions in the world", said by Zhang Zhouxu, CRBBG's Deputy General Manager in charge of the marketing, "In the future, we will continue to seize the opportunity of "One Belt And One Road" and the "Go Out" of China high speed railway; through setting up overseas branch and production base, further enlarge overseas market share and open up broad prospects for the achievement of innovative development of the company."




CHINA RAILWAY BAOJI BRIDGE GROUP CO., LTD Tel:86-917-3351818 3351188 Fax:86-917-3353371
Address:80 Qingjiang Road, Baoji, Shaanxi 721006, China E-mail:baoqiao@crbbi.com
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